---
title: "What is Sarbacane Campaigns?"
description: "Discover what Sarbacane Campaigns lets you do and where to find each feature in the left menu."
url: https://help.sarbacane.com/en/articles/115-what-is-sarbacane-campaigns
collection: "Introduction"
updated: 2026-11-03
language: en
alternates: [fr, es]
---

# What is Sarbacane Campaigns?

Discover what Sarbacane Campaigns lets you do and where to find each feature in the left menu.

Sarbacane Campaigns is the Sarbacane application for creating, sending and analysing your email campaigns, SMS campaigns and automated campaigns. A Sarbacane Campaigns licence also includes Sarbacane Contacts (your contact lists) and Sarbacane Studio (your templates).

## What you can do

-   Send email campaigns: see [How do I create an email campaign in Sarbacane Campaigns?](https://help.sarbacane.com/en/articles/23.md)
    
-   Send SMS campaigns: see [creating an SMS campaign](https://help.sarbacane.com/en/articles/52.md).
    
-   Automate your email and SMS sends with scenarios (automated campaigns).
    
-   Track the results of your campaigns (opens, clicks, unsubscribes).
    

## The left menu

The name of each icon appears when you hover over it.

<table style="min-width: 50px;"><colgroup><col style="min-width: 25px;"><col style="min-width: 25px;"></colgroup><tbody><tr><th colspan="1" rowspan="1"><p>Item</p></th><th colspan="1" rowspan="1"><p>What you will find there</p></th></tr><tr><td colspan="1" rowspan="1"><p>Home (house)</p></td><td colspan="1" rowspan="1"><p>The create button and your recent campaigns</p></td></tr><tr><td colspan="1" rowspan="1"><p>My campaigns (paper plane)</p></td><td colspan="1" rowspan="1"><p>All your email, SMS and automated campaigns, with filters by period, tag and status</p></td></tr><tr><td colspan="1" rowspan="1"><p>Statistics</p></td><td colspan="1" rowspan="1"><p>The results of your sent campaigns</p></td></tr><tr><td colspan="1" rowspan="1"><p>Settings (gear)</p></td><td colspan="1" rowspan="1"><p>The application settings (see below)</p></td></tr><tr><td colspan="1" rowspan="1"><p>+ button</p></td><td colspan="1" rowspan="1"><p>Creating a campaign</p></td></tr><tr><td colspan="1" rowspan="1"><p>Trash</p></td><td colspan="1" rowspan="1"><p>Deleted campaigns, which you can restore if needed: see <a target="_blank" rel="noopener noreferrer nofollow" class="linktype-link link" data-linktype="link" href="https://help.sarbacane.com/en/articles/19.md">How do I recover my deleted campaign?</a></p></td></tr></tbody></table>

## Settings

<table style="min-width: 50px;"><colgroup><col style="min-width: 25px;"><col style="min-width: 25px;"></colgroup><tbody><tr><th colspan="1" rowspan="1"><p>Menu</p></th><th colspan="1" rowspan="1"><p>Settings</p></th></tr><tr><td colspan="1" rowspan="1"><p>Campaigns</p></td><td colspan="1" rowspan="1"><p>Email and SMS sending preferences: pre-filled sender, marketing pressure, Sarbacane signature, recipient deduplication</p></td></tr><tr><td colspan="1" rowspan="1"><p>Statistics</p></td><td colspan="1" rowspan="1"><p>Behavioural tracking, geolocation, Google Analytics tracking</p></td></tr><tr><td colspan="1" rowspan="1"><p>Domains</p></td><td colspan="1" rowspan="1"><p>Your sending domains and subdomains</p></td></tr><tr><td colspan="1" rowspan="1"><p><strong>API &amp; Webhooks</strong></p></td><td colspan="1" rowspan="1"><p>Your API keys and webhooks</p></td></tr><tr><td colspan="1" rowspan="1"><p>Artificial intelligence</p></td><td colspan="1" rowspan="1"><p>Activating <a target="_blank" rel="noopener noreferrer nofollow" class="linktype-link link" data-linktype="link" href="https://help.sarbacane.com/en/articles/71.md">Smart Content</a></p></td></tr><tr><td colspan="1" rowspan="1"><p>Preferences</p></td><td colspan="1" rowspan="1"><p>Interface preferences: reset the onboarding help, interface theme (<strong>Dark</strong> or <strong>Light</strong>)</p></td></tr></tbody></table>

## Related articles

-   [How do I create an email campaign in Sarbacane Campaigns?](https://help.sarbacane.com/en/articles/23.md)
    
-   [What do I need to send an email campaign in Sarbacane Campaigns?](https://help.sarbacane.com/en/articles/26.md)
    
-   [What is Sarbacane Suite?](https://help.sarbacane.com/en/articles/133.md)