---
title: "Why does an unsubscribe link for the tracking pixel appear in my Sarbacane emails?"
description: "The tracking pixel measures the opening of your emails. As the data controller for your recipients' data, you must allow them to object to this tracking as easily as they can unsubscribe from your communications."
url: https://help.sarbacane.com/en/articles/424-why-does-an-unsubscribe-link-for-the-tracking-pixel-appear-in-my-sarbacane-emails
collection: "Tracking pixel"
updated: 2026-11-02
language: en
alternates: [fr, es]
---

# Why does an unsubscribe link for the tracking pixel appear in my Sarbacane emails?

The tracking pixel measures the opening of your emails. As the data controller for your recipients' data, you must allow them to object to this tracking as easily as they can unsubscribe from your communications.

In Sarbacane, an unsubscribe link to the tracking pixel is automatically inserted in the footer of your emails created with EmailBuilder. It allows your recipients to refuse tracking of opens while remaining subscribed to your emails, in compliance with CNIL requirements.

## Prerequisites

-   Have access to the modules "Studio" and "Campaigns" in Sarbacane
    

## How the automatic link works

Sarbacane automatically integrates a dedicated sentence in the footer of your emails, located immediately after the standard unsubscribe link:

"You can refuse the deposit of tracking pixels in our emails at any time by following this link"

The text "following this link" directs to a secure system form. From this form, your recipient can disable the measurement of opens by tracking pixel without unsubscribing from your mailing list.

![](https://staticfiles.gleap.io/ghelparticle/H8ML8UCrNpV2IayTy8CXXCRqRcPqYjnBSQAhHt4mfx0f1GbHcIReJKUgAcZ6SIrBp7SRRCgNNMf.png)

> ![](https://staticfiles.gleap.io/ghelparticle/dLftjkr0DrjyKyQRDjR7zgaNhG90zg19LaHB3wLyfrrMmHBtxs7YNXa2VzjoafuEDMqzqLg4YMD.png)
> 
> **Note**: This insertion is fully automated when creating a new campaign (Start from scratch) or when loading a newly created template. No technical configuration is required on your part.  
>   
> **Important**: This link generation is not retroactive for either duplicated templates or campaigns.

## Add the pixel tracking link to a template

Pour ajouter le lien sur une campagne déjà existante :  
1\. Rendez-vous dans le pied de page de votre campagne.  
2\. Passez à la ligne après le lien de désinscription déjà présent.  
3\. Inscrivez le texte de votre choix, par exemple : “Vous pouvez à tout moment refuser le dépôt de pixel de suivi dans nos emails en suivant ce lien.”  
4\. Sélectionnez “suivez ce lien” et cliquez sur l’icône de paramétrage de lien représentée par un maillon de chaîne.  
5\. Dans la fenêtre qui s’ouvre, sélectionner le type “Vers formulaire de désabonnement au suivi email”.  
6\. Validez votre choix.  

![](https://staticfiles.gleap.io/ghelparticle/7B48TcpMuUWc9sMZ4KzcbO0On3HzCAkMXcXDjHkbehoC9nR9Qqq84zwwCA2nWCJTsQC2JXPVV9M.png)

![](https://staticfiles.gleap.io/ghelparticle/4Fd1RQZzetWpHZRQA94zUUHSyQ6EKigC15csnXtlxXLnVkcyTpOEFAeKq1rBdSZ6Jc5lq0w488F.png)

## Vérifier l'affichage avant l'envoi

Si vous avez personnalisé le pied de page de vos créations ou la mise en forme des liens système, contrôlez le rendu visuel de cette nouvelle ligne avant d'envoyer votre campagne :

1.  Open your template in a campaign.
    
2.  Send a test email.
    
3.  Verify that the new sentence integrates correctly into your layout.
    

> **Best practice**: systematically perform a test send to verify the readability and alignment of the footer on desktop and mobile.

### What you should see

The tracking pixel opt-out sentence displays clearly below the main unsubscribe line, with the hyperlink active.

## Troubleshooting

**The pixel unsubscribe link is distorting your footer.**

If the new sentence overlaps another visual element, adjust the margins of the footer block or reset the style of system links in your template settings.

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