On September 25, 2026, we hosted a webinar about the CNIL’s recommendation on tracking pixels in emails. If you couldn’t attend, or would like to watch it again, the recording is available free of charge.
The CNIL has published a recommendation governing the use of tracking pixels (or “tracking pixels”) in emails. These pixels are used in particular to measure the open rates of your campaigns. The recommendation therefore has a direct impact on how you collect and use your statistics.
What the CNIL recommendation says and who it applies to
What changes in practice for your email campaigns
The features available in Sarbacane SUITE to help you achieve compliance
Answers to the questions participants asked during the session
The recording is free. You may need to enter your email address to access it.
As mentioned during the webinar, you can receive support through our services by contacting your account manager or by emailing directly at “[email protected]”.
Official recommendation from cnil.fr